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Social Media Specialist - Salt Lake City, UT

Quick Facts
Company Name:Monnit Corporation
Location:Salt Lake City, UT
Employment Type:Full Time
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Social Media Specialist

Wage information: DOE

Reports to: Marketing Manager

Education: Bachelor's degree in marketing

Experience: 5+ years similar experience

Location: Salt Lake City, UT - No remote office option available

Required travel: Minimal

Date: Immediately

Correspondence: E-mail only. NO CALLS OR DROP-INS accepted.

Schedule: Monday Friday 8:00am 5:00pm

Job Description

We are looking for an experienced and creative Social Media Specialist with some experience in content creation/writing to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy across LinkedIn, FB, and Twitter in order to increase our online presence and improve our marketing and sales efforts. In addition, you will work with our primary content creator to assist the team in rewriting current assets and creating new content as needed. We expect 60-70% of the time will be focused on social media with the remainder working on content. You will be working closely with the Marketing and Sales departments.

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques, and look for new and creative ways to expose our products to our target, and developing markets. They will be a skilled social media strategist and able to drive creativity and enthusiasm in others.

Duties of the Social Media Specialist:

  • Develop, implement and manage our social media strategy
  • Define most important social media KPIs
  • Manage and oversee social media content
  • Measure the success of every social media campaign
  • Stay up to date with the latest social media best practices and technologies
  • Use social media marketing tools such as Buffer and Hootsuite
  • Attend educational conferences/webinars
  • Work with copywriters and designers to ensure content is informative and appealing
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Provide constructive feedback

Requirements of the role:

  • 5 years of experience as a Social Media Specialist or similar role
  • Social media strategist using social media for brand awareness and impressions
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media platforms
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • BS degree in Marketing or Communications or other relevant field

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